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The Who, What, Where & How of Makeup Primers

You may be familiar with foundation primers and all their wonderful traits such as making face products glide on smoothly  and keeping makeup in place all day long. Well, it’s now time to shine a little spotlight on the many other primers to help you out with other beauty woes. Say goodbye to fast-fading lipstick, flaky mascara and shifting or creased eye shadow with these makeup primer wonders all $25 and under.

Lash Primer… Most often mascara primers are a great two-in-one product. They help mascara stay put on your natural lashes longer without flaking off throughout the day. They also condition, strengthen and mend your lashes so they are always healthy and full. Apply to your lashes and let the primer set before applying your regular mascara.

lashprimerL’Oreal Double Extend Beauty Tube Mascara, $11.96 CAD, Walmart
Smashbox Layer Lash Primer, $21 CAD, Sephora
Lashfood Conditioning Lash Primer, $24 CAD, Sephora

Eye Shadow Primer… Eye shadow primers smooth out your eye lid area, often colour correcting to provide a nude base that preps your lid for eye shadow application. It will enhance your eyeshadow’s pigments and maximize the colour, creating a more vibrant look, all while holding the shadow in place all day long without creasing or shifting.

ShadowprimerSmashbox 24 Hour Photo Finish Shadow Primer, $23 CAD, Sephora
Urban Decay Eyeshadow Primer Potion Tube, $14 CAD, Sephora

Lip Primer… After applying your lipstick in the AM it most likely fades, feathers or works its way into any fine lines on your lips – all before lunch time. Lip primer helps smooth lips by minimizing the appearance of fine lines or by filling them. They also hydrate, condition, nourish and form a layer that makes for the perfect canvas for long-wearing lip colour. Some may even plump your lips for an even more sumptuous look.

lipprimerPrep + Prime Lip, $19 CAD, MAC Cosmetics
Bite Beauty Line & Define Lip Primer, $25 CAD, Sephora
NYX Lip Primer, $9.99 CAD, London Drugs

Foundation Primer… If you have yet to discover the great things prepping and priming your skin can do to make a more effortless foundation application, here’s how a foundation primer can play a huge part in a flawless makeup application. These primers help your makeup look fresh throughout the day and prevents makeup from fading. They also smooth and perfect your skin’s appearance while filling in fine lines, pores and evening out your skin texture.

foundationprimerRimmel London Fix & Perfect Pro Primer, $10.99 CAD, London Drugs
Skin Primer Matte IT, $16 CAD, The Body Shop 
Garnier 5 Sec Blur Skin Renew Instant Smoother, $18.99 CAD, London Drugs

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